Publishing YouTube videos is a good way to get more content out to the masses, and to build your brand. If you are in the process of trying to create a YouTube following, getting better rankings in the search engines, and within YouTube itself is critical. There are steps that you can take to improve your video’s rankings in both places. Here are a few tips to keep in mind when you want to generate more views for your videos.
Publish Content Regularly
If you’re a regular publisher of YouTube content, your videos will usually rank higher as a general rule. The search engine algorithm gives a little more weight to individuals who put more content out on a regular basis. If you just make one video, post it, and then expect it to start ranking highly right away, you are probably going to be disappointed. If you have a good track record of putting out quality videos, this will help your cause.
During the process of uploading a video to YouTube, you are given the opportunity to list some tags for your video. Tags are a tool that you can use to tell YouTube and the search engines what your video is about. Put the prominent keywords that you want to feature toward the beginning of the tags. Use some specific tags, as well as a few general words.
In addition to listing out some tags for the video, you are also given the opportunity to make a description for it. In the description, try to be as detailed as possible without providing too much information. When you create a description, include some of the most important keywords for your video near the beginning. This will help your video rank higher in the search engines when people search for those particular phrases.
During the process of making your videos and uploading them, you should also include some annotations with links to other videos, playlists, or channels. YouTube likes it when you drive traffic to other portions of their own site. Because of this, there is a good chance that your videos will rank higher if you help share the wealth of traffic a little bit.
One of the big factors that plays a role in having your video rank highly is the number of comments that you get. If you post a video, and someone comments on it, comment back quickly. You want to get people involved in your video quickly, as this helps to develop a base for your future videos. They may also come back and comment on your future videos, which will help them rank better as well.
On YouTube, people have the ability to post video responses to other videos. If you can encourage other people to post video responses to your video, this will boost your own content in the rankings. Consider posing a question or getting the discussion going about something in your content to encourage responses.
Category: Website Tips