Category: Website Tips
Don’t Make Me Think
Don’t Make Me Think
Billboards are rarely compared to websites, and for good reason. However, they do have one thing in common: user/viewer attention span. Twenty-five percent of all users will exit a website if it doesn’t load within 4 seconds, similar to the 2 seconds a viewer has to see a billboard. The book “Don’t Make Me Think” by Steve Krug discusses reasons why people will exit out of your website—namely, a lack of engagement.
Do your users “Get It” at first glance?
Your company ID or logo and main message should be the first thing that a visitor to your site sees. It should be so readily visible that it passes the squint test—identifying this information even while squinting. No deducing, guessing, or even thinking should be required by the user.
People are in a hurry
Users are in a hurry when searching the web. Users often scan the information, rather than read large bodies of text. That is why bulleted information and bolded text can be used to your advantage. Also don’t be afraid to Continue Reading
Enhance Your Site Using WordPress Plugins
Welcome to the world of WordPress. This Content Management System (CMS) is ideal for anyone—whether you want to have an online journal or you’re looking to build an online business.
So what makes this system so spectacular and your website so functional?
The main reason is because of plugins. Plugins add functionality, convenience, and much more to your site. While they are usually created by several different individuals and companies, they all have ratings and feedback that you can find on wordpress.org to help you determine if it’s right for you.
The types of plugins you will be interested in depend on the purpose of your site.
Online Business Lessons Learned from Basic Twitter Etiquette
While browsing a few blogs that I read recently, I came across a funny article about common Twitter mistakes. The more I thought about it, the more I realized that these tips on what not to do on Twitter can really translate into other aspects of online business culture. While many people use Twitter primarily for personal reasons, more and more businesses are finding ways to use it for business gains. The article addresses several gaffes that may actually be affecting your bottom line.
1.) Be careful what you retweet. This should go without saying, but it still happens. Just because someone is generally reputable online and has a lot of followers, does not mean that they are posting quality content. Make sure that you thoroughly read through anything and everything that you want to retweet. You don’t want to lose customers over something that could have been avoided. Continue Reading
What is Microdata and How Will it Change the Web?
Just as in the English language, all words (or HTML tags in our case) can have a different meaning depending on context, placement, and word use. In the HTML developer’s world, writing semantic code is the process of making the content on your webpage easily understood by both people and computers.
It is a very important part of making your website accessible to those with disabilities, and also plays a big part in increasing your search engine ranking. Needless to say, not too many people know what it is, but it is an incredibly important part of web development. Believe me when I say it is much more than just a buzzword.
The Early Days
For the longest time, the only semantic value included in HTML was from the limited HTML tags themselves. For example, we might have something like the following:
Attention, Interest, Desire and Action: Is Your Website Following These Basic AIDA Guidelines?
Do you feel like the Internet has been around forever? Reality is, it hasn’t. The Internet is still a baby, evolving and growing every day. More and more people are creating an online presence whether it’s a small business or personal blog. Everyone is flocking to get a piece of their online real estate. Are you?
If you are creating a website here are some helpful tips to remember:
AIDA
A simple business concept, AIDA can assist you with creating your website. AIDA stands for Attention, Interest, Desire and Action. You need to capture the attention of the potential customer, spark an interest in why they would want your product, create a desire to need your product and drive them to take action and purchase. What on your website is making your visitors take action? These are questions you must ask yourself to have a successful converting website. Continue Reading
