Today we’ve got a blog post from Melissa Bonde, our Marketing Project Manager. Melissa, along with other members of the Brain Host team, attended Affiliate Summit East 2012 last week in NYC.
Another successful Affiliate Summit has come and gone for the Brain Host team.
Affiliate Summit East 2012 took place August 12-14, 2012 at the Hilton New York and was the third Affiliate Summit that Brain Host has both attended and exhibited at. I have to say, each one seems to be better than the last! Affiliate Summit is recognized as the premier affiliate marketing conference, and brings together affiliates, merchants, and vendors for networking and educational opportunities.
We had quite the turn out at the exhibition booth each day! It was great to meet professionals from such diverse parts of the industry. Not only did we make new connections with Affiliate Summit on goers, but we also got to meet some of our current affiliates face-to-face for the first time. With everyone in our industry being spread across the country, and even the world, we always enjoy the opportunity to finally get together in person. And of course, it is always fun to reconnect with the affiliates we spend time with at every conference. Who doesn’t like a little reunion?!
Most of my days were spent manning our booth: meeting interesting people, developing new business relationships, answering questions about Brain Host and many failed attempts at learning to juggle the Brain Host stress balls we were giving away (apparently every male in America learned this skill in middle school gym class while I was perfecting my Electric Slide). Our Affiliate and Executive teams also held micro meetings with current and potential vendors, and we all got to attend educational sessions that covered the latest trends and information from affiliate marketing experts. At night, we hosted dinners, sponsored events and did basically anything we could to make the most of the short time we had at Affiliate Summit. Nothing compares to the energy that exists when all of the passionate, smart and innovative people in our industry are together in one place!
We came back to the office eager to test and implement the new strategies that we learned, and excited about all of the new contacts we made in New York.
Overall, Affiliate Summit East proved to be another successful event, filled with networking opportunities and the chance to discuss and improve upon the Brain Host brand with leaders in our industry.